Cheerios a drug?
According to the Wall Street Journal:
The Food and Drug Administration sent a warning letter to General Mills, saying its claim that Cheerios is “clinically proven to help lower cholesterol” makes the cereal a drug under federal law. A General Mills spokesman said the claim has been used for more than two years, but the company will work with the FDA to resolve the issue.
General Mills says that the FDA’s issue is with the way the claims appear on its box, not the science behind them.
Cheerios is a staple in many homes so it will be interesting how this issue is resolved.
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Add comment May 13th, 2009
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